We name (and rename) companies.

It is always a painstaking process: coming up with known and invented words, checking to see if they're available, and digging through trademark databases.

Perhaps the much worse pain is not renaming, and having to deal with it later on — a name too specific, too generic, or completely off the mark can be a blemish on the rest of a brand's identity.

Naming projects take 3–6 weeks depending on your level of bureaucracy, and we bill weekly. Send us a note via email for more information.