Get in touch.

Get in touch.

The best way to reach out is via email. You can also set up a call with us here. If you're in New York City we'd love to meet in person or host you at our offices at 401 Broadway, New York, NY, 10013. If you'd like to apply for a job, email us a note with your portfolio.

The best way to reach out is via email. You can also set up a call with us here. If you're in New York City we'd love to meet in person or host you at our offices at 401 Broadway, New York, NY, 10013. If you'd like to apply for a job, email us a note with your portfolio.

What we do:

What we do:

We primarily design brand identities. That means creating symbols (logos and wordmarks), approaches to color, commissioning artists and illustrators, and developing distinct graphic and layout systems to build a world around a brand.


It also means a whole lot of writing: manifestos, mission statements, and headlines alike. Sometimes, we rename companies and product lines. (See below for more information on our strategy practice.)


Secondarily, we design user interfaces. This often means translating a new brand identity into a previously unbranded product design system. In particular, we're skilled at high-touch moments like animation-heavy onboarding flows and brand-forward in-product experiences.

We primarily design brand identities. That means creating symbols (logos and wordmarks), approaches to color, commissioning artists and illustrators, and developing distinct graphic and layout systems to build a world around a brand.


It also means a whole lot of writing: manifestos, mission statements, and headlines alike. Sometimes, we rename companies and product lines. (See below for more information on our strategy practice.)


Secondarily, we design user interfaces. This often means translating a new brand identity into a previously unbranded product design system. In particular, we're skilled at high-touch moments like animation-heavy onboarding flows and brand-forward in-product experiences.

Our strategy work

Our strategy work

Nearly every rebrand signals a major shift, and we spend significant amounts of time finding and articulating what exactly that shift is.


We've become well known for our ~200 page strategy and writing decks where we:


  • Rename companies (five in 2024 alone.)

  • Solve brand architecture.

  • Recommend you kill (or start) a product line.

  • Recommend you pivot (or double down.)

  • Write manifestos.

  • Reposition products.

  • Articulate new futures.


Clients have described our strategy work as “something I've never seen from an agency before” and “stronger and more business-savvy than any brand work we've seen before.”

To get a sense for what our strategy and design work looks like in practice, set up a call with us here.

Nearly every rebrand signals a major shift, and we spend significant amounts of time finding and articulating what exactly that shift is.


We've become well known for our ~200 page strategy and writing decks where we:


  • Rename companies (five in 2024 alone.)

  • Solve brand architecture.

  • Recommend you kill (or start) a product line.

  • Recommend you pivot (or double down.)

  • Write manifestos.

  • Reposition products.

  • Articulate new futures.


Clients have described our strategy work as “something I've never seen from an agency before” and “stronger and more business-savvy than any brand work we've seen before.”

To get a sense for what our strategy and design work looks like in practice, set up a call with us here.

The Office of Diego Segura LLC

d/b/a Family Office

401 Broadway Suite 910

New York, NY 10013

All rights reserved.

Copyright © 2024

Our events, including our annual tax day
party, are hosted under Terms-Eccles:

TE

The Office of Diego Segura LLC

d/b/a Family Office

401 Broadway Suite 910

New York, NY 10013

All rights reserved.

Copyright © 2024

Our events, including our annual tax day
party, are hosted under Terms-Eccles:

TE